{"id":174433,"date":"2025-06-04T18:01:33","date_gmt":"2025-06-04T16:01:33","guid":{"rendered":"https:\/\/www.mondocamping.com\/club-del-sole-partenariat-strategique-avec-traveljet\/"},"modified":"2025-06-04T18:01:34","modified_gmt":"2025-06-04T16:01:34","slug":"club-del-sole-partenariat-strategique-avec-traveljet","status":"publish","type":"post","link":"https:\/\/www.mondocamping.com\/fr\/club-del-sole-partenariat-strategique-avec-traveljet\/","title":{"rendered":"Club del Sole : partenariat strat\u00e9gique avec TravelJet"},"content":{"rendered":"\n<p><strong>Le Club del Sole, <\/strong>qui compte 27 villages dans certaines des destinations les plus embl\u00e9matiques d&rsquo;Italie, vise de plus en plus le march\u00e9 \u00e9tranger. Le groupe de Forl\u00ec annonce un nouveau partenariat commercial strat\u00e9gique avec<strong><em> TravelJet<\/em><\/strong>op\u00e9rateur historique sp\u00e9cialis\u00e9 dans l&rsquo;incoming sur le march\u00e9 italien, afin d&rsquo;entamer un processus d&rsquo;internationalisation. <em>TravelJet<\/em> assumera un r\u00f4le central dans la gestion des relations commerciales, des accords et des ventes. <\/p>\n\n<p>L&rsquo;objectif est de se d\u00e9velopper sur les march\u00e9s \u00e9trangers avec une strat\u00e9gie claire : <strong>une pr\u00e9sence plus \u00e9tendue et des investissements cibl\u00e9s sur les fronts B2B et B2C<\/strong>. L&rsquo;initiative sera dirig\u00e9e par le directeur des ventes du groupe, <strong>Pierluigi Ceci<\/strong>, qui se concentrera sur le processus d&rsquo;expansion sur les march\u00e9s internationaux. <\/p>\n\n<p><br\/><strong>Angelo Cartelli<\/strong>, directeur g\u00e9n\u00e9ral du Club del Sole, d\u00e9clare : <em>\u00ab Cette op\u00e9ration s&rsquo;inscrit dans une strat\u00e9gie de d\u00e9veloppement plus large de notre groupe, visant \u00e0 consolider le leadership italien dans le segment de l&rsquo;open air tout en \u00e9tendant la reconnaissance de la marque Club del Sole au-del\u00e0 des fronti\u00e8res nationales \u00bb,<\/em> <\/p>\n\n<p>Il ajoute :  <em>\u00ab\u00a0Notre engagement dans le processus d&rsquo;internationalisation est confirm\u00e9 par le lancement r\u00e9cent de notre premi\u00e8re campagne publicitaire \u00e0 la t\u00e9l\u00e9vision allemande. Cette campagne, ax\u00e9e sur les r\u00e9gions de Baden et de Bavi\u00e8re, a \u00e9t\u00e9 con\u00e7ue dans des zones strat\u00e9giques s\u00e9lectionn\u00e9es pour leur potentiel touristique \u00e9lev\u00e9 et leur forte affinit\u00e9 avec le public cible du Club del Sole. Pour nous    <\/em>&#8211; il conclut :<em> \u00ab il est en effet tr\u00e8s important d&rsquo;atteindre le public allemand, qui est attentif \u00e0 la qualit\u00e9, \u00e0 l&rsquo;authenticit\u00e9, \u00e0 la durabilit\u00e9 et \u00e0 l&rsquo;aspect familial de l&rsquo;exp\u00e9rience de voyage \u00bb.<\/em><\/p>\n\n<p><br\/><strong>Filippo Bacchini<\/strong>, PDG de TravelJet, d\u00e9clare <em>: \u00ab\u00a0Nous pensons que cet accord est plein d&rsquo;attentes et de potentiel ; les march\u00e9s \u00e9trangers affichent des chiffres tr\u00e8s encourageants \u00e0 l&rsquo;\u00e9gard du produit en plein air et le Club del Sole montre la voie en Italie.<\/em><\/p>\n\n<p>Il ajoute :<em> \u00ab\u00a0Nous sommes extr\u00eamement confiants quant \u00e0 une r\u00e9ponse tr\u00e8s positive et rapide de la part des nombreux acteurs internationaux et nous comptons d\u00e9j\u00e0 commencer bient\u00f4t la programmation 2026 avec des actions et des instruments tr\u00e8s cibl\u00e9s et sp\u00e9cifiques.<\/em><em><br\/><\/em><em><br\/><\/em><br\/><br\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Club del Sole, qui compte 27 villages dans certaines des destinations les plus embl\u00e9matiques d&rsquo;Italie, vise de plus en plus le march\u00e9 \u00e9tranger. Le groupe de Forl\u00ec annonce un nouveau partenariat commercial strat\u00e9gique avec TravelJetop\u00e9rateur historique sp\u00e9cialis\u00e9 dans l&rsquo;incoming sur le march\u00e9 italien, afin d&rsquo;entamer un processus d&rsquo;internationalisation. TravelJet assumera un r\u00f4le central dans [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":174429,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[4024],"tags":[1859,4212,6851,7218],"class_list":["post-174433","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","tag-club-del-sole","tag-italie","tag-lair-libre","tag-traveljet"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Club del Sole : partenariat strat\u00e9gique avec TravelJet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mondocamping.com\/fr\/club-del-sole-partenariat-strategique-avec-traveljet\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Club del Sole : partenariat strat\u00e9gique avec TravelJet\" \/>\n<meta property=\"og:description\" content=\"Le Club del Sole, qui compte 27 villages dans certaines des destinations les plus embl\u00e9matiques d&rsquo;Italie, vise de plus en plus le march\u00e9 \u00e9tranger. 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