In the world of outdoor hospitality, keeping up with the latest in innovation, data and trends is essential to meeting customer demands. The Camping Revolution Day training event offered a certainly important and current overview for camping entrepreneurs, presenting the latest trends through speeches by more than 15 speakers.
Speakers include an all-female panel
The event, which opened with institutional greetings from Faita-FederCamping President Alberto Granzotto, was a collection of knowledge aimed at guiding entrepreneurs’ future decisions. Professor Valeria Minghetti of Ciset at Ca’ Foscari University of Venice presented the results of a survey of campgrounds in the Northeast, highlighting seasonal trends and investments in the sector in collaboration with Faita. Francesco Traverso of HBenchmark provided a comprehensive overview of member facilities, highlighting their peculiarities. It was then President Granzotto who highlighted the impending impact of artificial intelligence in the industry. The focus on revenue management effectiveness gave way to an all-female panel inspired by the hotel industry, offering an interesting perspective on how to manage pricing and improve seasonal offerings in the open air sector.
A focus on facilities
Architectural innovation and offerings were equally central: from glamping solutions to mobile homes, with talks by experts such as Alberto Burro of Bubble Stars, Sergio Redaelli CEO of Crippaconcept and Claudio Galassi of Camping Casa di Caccia in Tuscany. Sustainability, both environmental and social, was the focus of enlightening insights. Virtuous examples such as Franco Vitali’s Camping Holiday Village Florenz and an analysis of workers’ needs conducted by Antonio Miano of Teamwork highlighted the importance of a sustainable approach.
Practical strategies for online visibility
Riccardo Viroli then addressed web marketing and the use of social networks to better promote companies in the sector, showing practical strategies to improve online visibility, while the final panel explored technologies and tools to improve the guest experience. The large attendance in attendance at the Camping Revolution Day organized at the Belstay Hotel in Venice Mestre, which online highlighted the interest and importance of continuing education for the entire industry, showing a concrete willingness to adapt and progress.
© Riproduzione Riservata